Enter your amounts
Enter the amount you originally invested and the final value, or the total amount you got back.
CALCULATORS · FREE ONLINE TOOL
ROI Calculator
Work out your return on investment and annualized return in secondsYou spent 50,000 on ads and the campaign brought in 80,000 in sales. Was that good? Return on investment expresses profit as a percentage of cost: here, 60%. Enter investment and return for the percentage, net profit and an annualized figure.
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Use ROI Calculator
Work out your return on investment and annualized return in seconds
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Decimals are fine, for example 2.5 for two and a half years.
Gain or loss
$ 2,500.00
Total ROI
25.00%
Annualized ROI
11.80%
Profit Your investment grew by 25.00% overall.
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How to use the ROI Calculator
Add the time period
Add the time period in years if you want the annualized return as well. Decimals like 2.5 are fine.
Read your return
Read your gain, your total ROI percentage, and your annualized ROI right away.
// ROI CALCULATOR · ABOUT THIS TOOL
About the ROI Calculator
Return on investment is the simplest honest question you can ask about any money decision: for every unit of currency I put in, how much did I get back? This calculator answers it for stocks, property, a small business, a marketing campaign, or any other venture where you know the starting and ending amounts. The annualized figure makes comparisons fair: two investments can show the same total ROI while one took twice as long. Enter the holding period in years, and the calculator does the compounding maths instantly, right in your browser.
Where it helps most
The shared language for "did it work?"
Marketing campaigns
Marketing teams use this to kill or scale campaigns based on evidence instead of gut feeling, comparing every campaign fairly.
Equipment purchases
Small businesses weigh equipment purchases, shop renovations and new hires against the returns they must generate to justify the spend.
Property investing
Property investors compare rental yields across listings, annualized so different holding periods speak the same language, for an honest comparison.
Training decisions
Even education fits: course fees and months of study go in as the investment, and the salary uplift goes in as the return.
Reading it right
The part most people skip.
Annualize everything
A 20% return in six months beats a 25% return over two years, but the headline numbers hide that until you annualize both.
Honest negatives
The tool handles the uncomfortable outcome cleanly: a negative ROI, stated plainly, tells you the investment lost money and exactly how much.
Compare fairly
Enter the holding period and the tool annualizes the result, so a three-month ad campaign faces a year-long equipment purchase honestly.
ROI Calculator: built for trust
Investment in, return in, and the percentage that tells you whether the money worked.
ROI Calculator FAQs
Subtract the investment cost from the total return to get net profit, divide by the cost, and multiply by 100. Spending 50,000 to make 80,000 gives 30,000 profit, or 60% ROI. The calculator returns the percentage and the cash profit together.